7x10 inches tall. Scribner's Magazine Advertiser.
The Water Used
in Schlitz Beer
comes from
six wells bored to rock
We are on the shore of Lake Michigan, yet we go into the earth to get water that is absolutely pure.
And we go to Bohemia for hops, when other hops cost but half.
We spend fortunes on cleanliness.
We not only filter the beer, but we filter all the air that touches it.
And we age the beer for months in refrigerating rooms, so it cannot cause biliousness.
Then we sterilize each bottle, to kill every possible germ.
Schlitz sales increased 132,916 barrels last year
That's a greater increase than of any other brewery in the world, and above are the reasons for it.
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